NICOLE Scherzinger has shared that men with moustaches are 'better in bed' - doing her bit to support Movember.
The X Factor star, 41, has teamed up with the likes of Bear Grylls, Stephen Merchant and Stephen Fry to celebrate the moustache ahead of the charity's annual fundraiser.
And they are encouraging people to get involved in this year's campaign - and grow their own tash.
It comes ahead of Movember next month, which raises awareness and vital funds for the biggest issues in men's health: prostate cancer, testicular cancer, and mental health and suicide prevention.
Nicole jokes in the call-to-action video: "A recent survey found that men with moustaches are better in bed and more successful in life than those without them.
"That's where I've been going wrong."
It comes after Nicole dated stars including Lewis Hamilton, Grigor Dimitrov and Nick Cannon.
Having battled with a bipolar disorder and surviving prostate cancer himself, Stephen Fry is also passionate about raising awareness for Movember’s cause areas.
He said: “Movember is something very close to my heart.
It’s so important we talk about men’s health issues, and growing a Mo is a great way to spark those conversations
Stephen Fry
"I’ve been personally affected by two of their three main cause areas, so how could I not get involved and support their work?
"It’s so important we talk about men’s health issues, and growing a Mo is a great way to spark those conversations.
"History shows some of the most successful men in the world had moustaches – don’t miss out on your chance to be one of them."
Adventurer Bear Grylls also emphasised the need for men to get involved in Movember.
He added: "Of all the things I’ve done in my career, taking the plunge and growing a moustache has resulted in the most response from folk around the world.
"Of course, in the wild, a hairy upper lip is an essential for warmth and stealth - so this Movember – join us and grow a mo. Because whatever you grow will save a bro."
And Stephen Merchant urged blokes to join some of history’s iconic hairy upper lips by growing their own Mo, and in turn getting men talking about their health.
He said: "The sexiest men who ever lived all have moustaches: Tom Selleck, Burt Reynolds, the Swedish chef from the Muppets.
"Feel sexy by growing a Mo this Movember, and help to change the face of men’s health."
Now in its 12th year in the UK, Movember encourages millions of men around the world to embrace the moustache in all its glorious forms.
The itchy one, the patchy one or even the lopsided one - they all help fight prostate cancer, testicular cancer and male suicide.
Whether men fly the flag solo or join up with friends, work colleagues, sports clubs, schools or universities, adding some hair to their upper lip drives awareness and generates funds for vital men’s health issues.
Welsh actor Rhys Ifans, from Notting Hill and Harry Potter, is also supporting Movember this year, lending his voice to the new TV advert.
Rhys commented: "I’m overjoyed to be able to support Movember, I’ve grown a moustache a few times in support of the charity in the past and I think ‘Whatever You Grow’ is a great campaign.
Tips for growing a Mo
1. Be prepared
Aim for a style that will grace your face, but embrace the moustache that nature gives you, because whatever you grow will save a bro.
2. Be brave
The first few days, even weeks, can be uncomfortable as your Mo takes shape. Ride it out to encourage donations.
3. Ignore the itching
Remind yourself that men have endured worse in the past. You can stand a little face tickle.
4. Shape your moustache
Get across all the proper grooming techniques. A great Mo comes down to great grooming.
5. Nurture it and keep it clean
Look after your Mo, and your Mo will look after you.
"It’s a fun one for men particularly to get on board with to support their brothers who are suffering, and to raise awareness for conditions that might affect any of us, or if not us someone we know and love."
Every year 10,000 men die of prostate cancer - one an hour - and suicide is the biggest cause of death in men under 50.
The charity says men are facing a health crisis that isn't talked about, and by 2030 aims to cut the number of men dying prematurely by a quarter.
Those who are planning to join in with Movember should sign up and start with a cleanly shaven face on Friday 1 November.
After that, it’s as simple as letting their moustache grow for the rest of the month.
Those taking part can ask friends, family, or colleagues to back their Mo by donating.