My daughter was a millionaire aged 10 – but she’s not selfish, she’s donated £40k of toys to other kids
ROXY Jacenko has revealed that her millionaire daughter, Pixie, has donated £40k of toys to less fortunate kids.
Not only this, but Sydney based PR mogul Roxy Jacenko, 43, also claimed that her daughter Pixie Curtis should be able to retire by the age of just 15.
But despite her wealth, the now 12-year-old millionaire is still humble, as two years ago, she chose to share her earnings with a good cause.
Pixie previously donated Christmas presents worth £40,000 to Ronald McDonald House at Randwick in Sydney, Australia.
And the young millionaire also spent the week ahead of Christmas busy packing orders for her company, Pixie’s Pix, an accessory brand.
Talking to the , the rich kid said: “You don’t realise how lucky you are to have good health until you visit kids who aren’t as fortunate.”
“I am really glad Mum encouraged this visit and donation,” she added.
Pixie’s mum Roxy, who works in PR for Sweaty Betty and The Ministry of Talent shared a video of her and Pixie delivering the presents.
Together the mother-daughter duo delivered big red sacks with white writing that read ‘Pixie’s Pix’ and contained everything a child could want such as dolls, toy cars, and even water pistols.
But this wasn’t Pixie’s first foray into charity as in 2021, Pixie became an ambassador for children’s cancer charity .
Alongside Purple Wiggle Lachlan Gillespie, Pixie wore a tie-dye bucket hat to support Camp Quality’s Bucket Hat Day, and the new campaign was in the Aldi catalogue.
Aldi sold bucket hats from which all proceeds went to the charity, helping kids living with cancer.
Entrepreneur Roxy has previously shared how she helped Pixie set up two successful businesses – Pixie’s Bows, which does hair accessories and Pixie’s Fidgets, which sells kids toys.
Thanks to these, Pixie could retire before she’s 15, as some estimate she’ll earn $21million [£16.5million] before she even finishes school.
Roxy also raises son Hunter, 9 and Pixie, 12 with her Sydney banker husband of 11 years, Oliver Curtis, 38.
Roxy said to her daughter in a joint interview in : “You won’t need to worry; you can retire at 15 the way you’re going.”
“You know, what is the most exciting for me is the entrepreneurial spirit that she has at such a young age,” she told Stellar, adding that she reckons Pixie is a ‘natural businesswoman.’
She shared: “I never had it, although it was drummed into me that I had to succeed. When I was 14, I got a job at McDonald’s because that’s what you did back in my day.
“So, I guess to me the biggest thing is her drive as an entrepreneur. Yes, I’ve enabled it, but she’s still got it, which is for me the most rewarding part.”
How did Pixie Curtis make her millions?
Pixie Curtis began her entrepreneurial journey as a toddler thanks to the support and guidance of her PR guru mum, Roxy Jacenko.
One of her earliest ventures was Pixie’s Bows, a company that sells hair accessories for children. It is as old as the CEO herself after Roxy established the brand in her daughter’s name when she was just a baby.
She later set up Pixie’s Fidgets, which capitalised on the fidget spinner trend in 2021. The company reportedly turned over £105,000 in its first month.
Pixie also produces sponsored social media content and advertisements, which experts estimate can earn her anywhere from £6,000 upwards per post.
In May 2022, Pixie’s fidget toys sold $200,000 [£158,835] worth on the month they were released across Australia.
Pixie is already a social media sensation with over 198,000 Instagram followers.
By the age of six, she was charging $600 [£475] per sponsored post on Instagram.
Pixie has said her Mum keeps telling her to save the money to buy an apartment.
You won’t need to worry; you can retire at 15 the way you’re going
Roxy Jacenko
Roxy has become known for spoiling her children with luxury presents, such as designer clothing and expensive cars.
She previously bought a new Mercedes-Benz GLS for Pixie and her younger brother, Hunter.
She bought Pixie a Mercedes Benz 4WD at the end of 2021 and had to defend her purchase as obviously neither of her kids can drive yet.
Back in 2022, the PR expert shared her daughter’s Christmas list which included a new phone, expensive skincare from Drunk Elephant, an iPad case, trendy clothes from Brandy Melville and a surfboard.
And for her birthday Pixie asked for 32 things, including a ring light, new room, skincare fridge, teeth whitening, a couch for her own room, and a second piercing.
