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THAT'S LUSH

The £5 buy Joanna Page swears by for flawless skin at 47 – after insisting she’ll never get Botox

Read on for the top skincare trends of 2025

GAVIN and Stacey's Joanna Page has made her TV return as BBC's new presenter for Wild Life and is looking better than ever.

Despite being 47, the Welsh actress is looking flawless and has barely aged since the hit comedy show hit our screens in 2007.

Joanna Page at the British Academy Television Awards.
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Joanna Page arrives at the British Academy television awards in 2008Credit: Times Newspapers Ltd
Headshot of Joanna Page smiling.
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Now 47, the mum of four has barely aged and shares her beauty secretsCredit: Joseph Sinclair
Woman holding a hedgehog near a hedgehog house.
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She's also the new presenter of BBC's Wild LifeCredit: BBC

She’s now also mum to kids Eva, 11, Kit, nine, Noah, eight, and three-year-old Boe, with James, her husband of 21 years.

Despite being a busy working mum, Joanna's glowing skin and slim physique has stayed consistent.

Her secrets? a £5 bargain buy and long walks outside.

Here, we look at how Joanna keeps her fresh-faced look and why she'll never try Botox.

READ MORE ON JOANNA PAGE

All Natural

The actress says she has often looked younger than she is and thanks to her anti-ageing genes refuses to get Botox.

“I’ve always looked younger than I am,” she says.

“When I was 21 I remember going into a video store and the assistant asked if I was over 15.”

She added: "If I develop a new wrinkle I think it’s quite nice as your face shows your character and who you are. A few lines show you’ve lived.”

Fitness

While Joanna has a slim physique she says she rarely heads to the gym.

"I do like yoga and I’m thinking of joining the gym but I don’t exercise that regularly. Walking the dog and gardening keeps me fit," she told the .

She doubled down on her exercise routine with Fabulous this Christmas adding that her top beauty hack was 'getting outside' and drinking plenty of water.

Joanna Page at the National Television Awards.
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The Welsh actress swears by a £5 beauty buyCredit: PA
Joanna Page reveals why she WON'T miss her Gavin and Stacey character ahead of last ever episode

Skincare Heroes

Joanna keeps her skincare routine fairly simple and has been known to even skip it.

"There is no skincare regime. I sleep in my makeup. Once I did a shoot and I liked the makeup so much, I left it on.

"I did get a gunky eye, so I’m not sure I’ll do that again," she told Fabulous.

Biggest skincare trends for 2025

 Head of Clinic, Kimberley Medd, shared the five skincare trends predicted to take off in 2025.

1. Exosomes 

Exosomes are the buzzword for 2025, taking advanced skin regeneration to new heights. These micro-messengers signal skin cells to repair damage, boost collagen, and accelerate recovery, and they’re a gamechanger for targeting ageing.

2. Streamlined Skincare

The age of 12-step routines is fading as consumers shift to more intentional, multi-functional products. Streamlining skincare not only saves time but also reduces the risk of overloading your skin. In 2025, we’ll see a rise in hybrid products that combine active ingredients for simplified, effective results.

3. Vegan Collagen 

Plant-based collagen will dominate the skincare world this year, providing a sustainable, ethical alternative to traditional animal-derived collagen. Expect vegan collagen in everything from moisturisers to serums.

4. The Rise Of AI

AI is revolutionising the beauty landscape, making it possible for consumers to get truly personalised skincare solutions. In 2025, we predict a dramatic shift towards AI-powered tools that help people understand their skin on a deeper level.

5. Hair Loss Solutions - 

Hair loss is an issue that affects more men than we often realise, and it’s no longer just something we’re talking about behind closed doors. This year, expect to see a continued rise in demand for treatments that not only tackle hair loss but also nurture overall scalp health.

However, when she does decide to do a skincare routine she keeps it simple with a cleanser toner and moisturiser.

Her favourite? A bargain buy for £5.

"I love Nivea and I stick to the cheapest one as expensive moisturisers bring me out in spots."

You can buy the Nivea face cream for £5.99 from Boots, and there's another budget item she swears by.

"I use Nivea hand and body cream, and it’s only £1.99," she added.

Make-up Bag Essentials

The blonde beauty has two make-up saviours she swears by and they have multifunction to keep it lowkey.

Joanna swears by the Armani concealer and a Charlotte Tilbury lipstick which she puts on her cheeks to double up as blush too.

She revealed that her make-up hasn't always been so simple as she recalls her teenage years.

"When I was a teenager, I liked wearing dark purplish lipstick. I was a goth. But now I’ve become a bit more feminine," she revealed.

Speaking to the , Joanna revealed she's happy with her appearance and doesn't feel the need to use a lot of make-up.

"I am quite happy with my appearance," she said.

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I don't make a fuss of my hair or make-up. I buy a lot of make-up because I'm always having ideas about what I am going to do, but I never know how to apply it.

"Normally, I put on mascara, concealer under my eyes, a bit of peach lipstick and blusher, and that does me."

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