What is Red Tuesday and why do so many couples break up around Valentine’s Day?
VALENTINE’S Day is right around the corner however some relationships fall foul of Red Tuesday.
You might think the build-up to Valentine's Day is filled with romance and excitement but it can be the final straw for many couples who tend to call it quits moments before the big day.
Dubbed "Red Tuesday", it seems more couples split in the week of Valentine’s Day than at any other time of the year and research showed most people opted to dump their partners by text.
Other popular dumping methods include ending over a phone call and doing the deed face to face.
The outlet's spokesman Christian Grant said: “The period between Christmas and February is a popular time for people to spring clean their love lives as well as their homes.
"This period of reflection reaches its peak in the week before Valentine’s when there are more break-ups than at any other time of the year.
"For lots of people, it is easier to call time on a relationship rather than pretend everything is fine and tell lots of white lies."
Where did Red Tuesday originate?
While the origin of Red Tuesday is unknown, relationship psychologists across the globe say it could be a natural response to the pressure one feels from underperforming on the beloved holiday.
Sex and relationship therapist Jessia Leoni : "As we get closer to the day of romance and roses, there's this expectation to have this epic, Instagram-worthy love story.
"Suddenly, people find themselves questioning if their current relationship is measuring up to the grand gestures they see all over social media.
"And let's not forget the gift-giving stress that comes with celebrating Valentine’s Day. If one person is expecting a romantic masterpiece and ends up with a last-minute box of chocolates, it can lead to some serious disappointment."
No matter the thought behind the gesture, partners psych themselves out from just being themselves and remembering the reason behind Valentine's Day.
Leoni suggests that people not make a big deal around Valentine's Day.
Others claim they choose to end their relationships to avoid being pressured into a false declaration of love.
Overall it just seems that the pressure of Valentine's can crumble some relationships.
The IllicitEncounters.com survey of 2,000 people also found Red Tuesday is one of the most popular days to see an illicit lover.
Eight out of 10 people having an affair via the website still choose to spend Valentine’s Day with their regular partner.
Only 16 percent - one in six - will leave their other half in the lurch and go out for a date with their lover on February 14, while February 13 is the preferred date for an illicit hook-up or one-night stand.
Adding to that, those having an affair spend an average of £90 on a gift for their lover, compared to just £50 on a gift for their partner.