Asda promises to slash prices – see the full list of 100 food items dropping
ASDA is the latest supermarket to promise lower prices at the checkout to help ease the cost of living crisis.
Shoppers will find cheaper price tags on more than 100 items on the retailer's shelves.
That includes Asda's own products and brand names like John West Blue Dragon and Pataks.
And it covers essential ranging from fruit and veg to cereal, rice and cheese.
Not only will shoppers be getting cheaper prices after the drop, Asda has vowed to keep them locked at that until the end of the year.
Asda shoppers will be able to spot the discounted items with a "dropped and locked" logo in store
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It comes as millions of households face rising costs, ranging from food to energy bills.
Inflation has hit 7% and could rise further meaning that more of people's incomes are going on the usual outgoings and for many that is leaving them short.
Recent official data form the Office for National Statistics shows the cost of some food products like margarine and other vegetable fats have shot up a whopping 37.2% in the past year.
Pasta and couscous have gone up by 14.9%, and jam, marmalade and honey by 13.6%.
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Another store cupboard staple, eggs, are 8% more expensive than this time last year.
More people than ever are looking to slash costs of everyday items, and the weekly shop is one of the major outgoings for families and individuals alike.
Asda's new prices includes diced chicken breast, 500g, reduced from £3.87 to £3.65 and Asda's own-brand bleach, 750ml, reduced from 80p to 75p.
The supermarket's easy cook rice, 500g, will fall from £1 to 75p and Cheerios (300g) and Shreddies (390g) will both drop from £2.15 to £2.
But just because the price has been slashed doesn't necessarily mean it's the cheapest available.
For instance we spotted the same size chicken breast at Tesco for £3.20 and Morrisons own brand thick bleach is 49p - both cheaper than Asda.
Asda's easy cook rice was the cheapest we found at 75p for that size, but Aldi offers a larger 1kg bag for £1 which works out cheaper overall.
Supermarkets can change the price of items from one day to the next, depending on a variety of factors like its own costs or deals and discounts.
That means the Asda items could be cheaper another day, but there are other ways to keep your shopping costs down too.
Asda isn't the only supermarket lowering prices and Morrisons and Sainsbury's have made similar moves to cut prices on certain items.
Here's the full list of more than 100 items that Asda has cut prices on, plus more ways to save on your supermarket shop below.
Asda own brand
- croissants 10pk - was £2.25 now £2.00
- mini wraps 8pk plain - was £0.65 now £0.60
- wraps 8pk white - was £0.95 now £0.85
- wraps 8pk whole wheat - was £0.95 now £0.85
- wraps 8pk wholemeal - was £0.95 now £0.85
- custard slice 2pk - was £1.10 now £1.00
- british cheddar 750g extra mature - was £3.75 now £3.50
- british cheddar 750g mature - was £3.75 now £3.50
- british cheddar 750gmild - was £3.75 now £3.50
- mini eggs 12pk 216g 12pk - was £1.20 now £1.00
- rolls 600g pork - was £2.40 now £2.00
- sausage rolls 20pk 620g pork - was £2.40 now £2.00
- scotch eggs 2pk 226g cumber - was £1.30 now £1.10
- scotch eggs 2pk 226g plough - was £1.30 now £1.10
- scotch eggs 2pk 226g pork - was £1.05 now £0.85
- coffee 200g gold roast - was £2.95 now £2.50
- tea bags 232g everyday - was £1.10 now £1.00
- easy cook rice 1kg long grain - was £1.18 now £1.00
- easy cook rice 2kg long grain - was £2.20 now £2.00
- easy cook rice 500g long grain - was £1.00 now £0.75
- easy cook rice easy cook long grain 4kg long grain - was £4.25 now £4.00
- tomatoes 400g chopped - was £0.40 now £0.38
- broccoli cauliflower carrot veg 1kg - was £1.40 now £1.25
- chips 1.5kg crispy - was £2.10 now £1.90
- mashed potanow chips 900g - was £1.20 now £1.10
- yorkshire puds 110g giant - was £0.85 now £0.75
- moments ice cream 3x110 almond - was £1.20 now £1.00
- moments ice cream 3x110 milk - was £1.20 now £1.00
- Moments ice cream 3x110 white - was £1.20 now £1.00
- soft scoop 2l neopolitan - was £1.60 now £1.50
- soft scoop 2l raspberry ripple - was £1.60 now £1.50
- soft scoop 2l vanilla - was £1.60 now £1.50
- chicken shapes 342g jungle - was £1.60 now £1.50
- fish fingers 300g omega - was £1.20 now £1.10
- fish fingers 900g omega3 - was £3.40 now £2.95
- quarter pounder 454g - was £2.70 now £2.50
- quarter pounder 454g bacon - was £2.70 now £2.50
- stonebake pizza 329g double pepperoni - was £1.30 now £1.15
- stonebake pizza 330g 4 cheese - was £1.30 now £1.15
- bin liner tie 15pk multi - was £3.00 now £2.70
- bleach 750ml thick - was £0.80 now £0.75
- sponge scourers 10pk - was £1.65 now £1.25
- sponge scourers 10pk ns - was £1.65 now £1.25
- breadsticks 125g - was £0.70 now £0.55
- ham 400g cooked - was £2.25 now £2.00
- ham 400g honey - was £2.25 now £2.00
- ham 400g smoked - was £2.25 now £2.00
- pork and egg 210g - was £1.65 now £1.35
- 2 basa fillets 240g - was £2.60 now £2.30
- british chicken diced breast - was 500g £3.87 now £3.65
- babyleaf salad 90g mixed - was £0.70 now £0.60
- grower’s selection cherry tomatoes - was 325g £0.89 now £0.80
- red pepper each - was £0.50 now £0.45
- garlic 3pk - was £0.75 now £0.65
- grower's selection courgettes 330g - was £1.00 now £0.80
- grower's selection british carrots 500g - was £0.30 now £0.25
- onions 1kg brown - was £0.75 now £0.65
- coleslaw 600g redfat - was £1.30 now £1.20
- coleslaw 600g creamy - was £1.30 now £1.20
- lean beef mince 500g - was £3.10 now £2.90
- sausages 454g cumb - was £1.60 now £1.50
- sausages 454g lincs - was £1.60 now £1.50
- sausages 454g pork - was £1.60 now£1.50
- apples 500g - was £0.72 now £0.65
- oranges 5pk - was £0.69 now £0.60
- pears 500g - was £0.52 now £0.45
- mushrooms 250g - was £0.57 now £0.50
Branded products
- partbaked baguette 2pk white - was £0.95 now £0.80
- partbaked petit pain 6pk white - was £0.95 now £0.80
- choc donuts 5pk choc - was £1.00 now £0.90
- custard ball donuts 5pk - was £1.00 now £0.90
- jam donuts 5pk - was £1.00 now £0.90
- sugar ring donuts 5pk sugar - was £1.00 now £0.90
- lancashire farm yogurt fat free bio 1kg ffbio - was £1.20 now £1.00
- lancashire farm yogurt wholemilk bio 1kg wm bio - was £1.20 now £1.00
- mini babybel 240g 12pk - was £3.00 now £2.50
- mini babybel 240g light - was £3.00 now £2.50
- I can’t believe it’s not butter spread 450g light - was £1.25 now £1.00
- I can’t believe it’s not butter spread 450g orig - was £1.25 now £1.00
- I can’t believe it’s not butter spread 900g orig - was £2.40 now £2.00
- muller cheesecake 4x100g confec - was £2.25 now £2.00
- muller corner bliss 4x110g lemon - was £2.25 now £2.00
- muller corner bliss 4x110g straw - was £2.25 now £2.00
- ski smooth yogurt 4x120g stwrsp - was £1.10 now £1.00
- willow 250g - was £1.20 now £1.00
- cheerios 300g multi - was £2.15 now £2.00
- shreddies 390g - was £2.15 now £2.00
- b dragon noodles 300g fine - was £1.15 now £1.00
- b dragon noodles 300g med - was £1.15 now £1.00
- b dragon noodles 300g wgrain - was £1.15 now £1.00
- blue dragon black bean stir fry sauce - was 120g £0.70 now £0.60
- blue dragon chow mein stir fry sauce 120g - was £0.70 now £0.60
- blue dragon hoisin & garlic stir fry sauce 120g - was £0.70 now £0.60
- blue dragon oyster & spring onion stir fry sauce 120g - was £0.70 now £0.60
- blue dragon sweet & sour stir fry sauce 120g - was £0.70 now £0.60
- blue dragon sweet chilli & garlic stir fry sauce 120g - was £0.70 now £0.60
- blue dragon teriyaki stir fry sauce 120g - was £0.70 now £0.60
- pataks cooking sauce 450g korma - was £1.25 now £1.15
- pataks cooking sauce 450g madras - was £1.25 now £1.15
- pataks cooking sauce butter chicken 450g butter - was £1.25 now £1.15
- pataks cooking sauce jalfrezi 450g jalfre - was £1.25 now £1.15
- pataks cooking sauce tikka masala 450g tikka £1.25 now £1.15
- pataks cooking sauce vindaloo 450g vindal - was £1.25 now £1.15
- j west tuna chunks 4x145g brine - was £3.50 now £3.00
- j west tuna chunks 4x145g oil - was £3.50 now £3.00
- j west tuna chunks 4x145g sw - was £3.50 now £3.00
- palm shower gel 500ml coco - was £1.50 now £1.25
- palm shower gel 500ml honey - was £1.35 now £1.25
- palm shower gel 500ml natmlk - was £1.50 now £1.25
- palm shower gel 500ml pomegr £1.35 now £1.25
How to reduce the cost of your supermarket shop
Yellow sticker shopping
Keep an eye out for yellow sticker food to get the biggest bargains.
Supermarkets will often reduce the price of food nearing its use by date to shift stock and avoid food wastage.
These items are usually tagged with yellow stickers, showing how much the item has been reduced by.
You can get up to 75% off products in some cases, so it's worth hunting for these deals if you're on a budget.
If you've spotted a bargain in this section but aren't sure you'll have time to eat it before it goes off, buy it and chuck it in the freezer, says money saving guru Naomi Willis.
Naomi, who runs finance blog Skint Dad with her husband Ricky, said: "Be more conscious of use by dates and freeze what you won’t use straight away to avoid throwing food away."
Use loyalty schemes
Many supermarkets have schemes in place providing incentives - such as vouchers for money off your groceries - to incentivise shoppers to keep buying at their stores.
For example, Sainsbury's runs its Nectar card reward scheme, where customers receive points every time they shop in stores.
To get one Nectar point you need to spend £1 in Sainsbury’s store, or you get one Nectar point for every litre of fuel purchased in Sainsbury’s fuel stations.
The scheme now offers personalised discounts based on customers' shopping habits - and claims you can save £200 a year on your groceries.
Morrisons' has recently revamped its loyalty scheme too.
Instead of collecting points to get money off shopping, customers are now offered instant rewards when they spend money in stores.
Shoppers at Tesco can cheaper prices with a Clubcard, on top of building up points when they spend.
We've previously explained which supermarket loyalty schemes are the best and worst value for money.
Plan your meals
It can be tempting to buy your groceries based on what you fancy at the time you're trawling round the aisles.
But this can be an expensive way of shopping - as you can often buy much more than you need.
Planning your meals in advance means that you can stick to a list of food you know you need - instead of buying food you want, according to savvy saver Charlotte Jessop.
Charlotte, who owns the money saving blog , said: "One of the best ways to save money on food is to meal plan.
"This means that you only buy what you need and therefore stops you from throwing away as much.
"If you combine this with checking your cupboards before you start your plan, you'll find that you can save loads of money by only buying exactly what you need."
Check price per quantity
Charlotte also saves cash on her shopping by checking the price per quantity on goods.
You might be tempted to opt for a bigger box or packaging because you think you might get more.
But it’s always worth checking the price per kg/lb/litre when comparing offers so you’re making a like for like decision.
"Rather than looking at the total cost, I look at how much it costs per 100g say," Charlotte said.
"This means that I can compare products more easily to check I am getting the best deal."
Use food waste apps
Families waste an average of £720 on unused food per year according to food charity Waste & Resources Action Programme.
But there are plenty of apps you can use that cut food waste and reduce your shopping bill - helping you save more and waste less.
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For example, Kitche keeps track of the food you bought at the supermarket and lets you know when items are getting close to their sell by date - promising to save you £630 a year.
While Too Good To Go means you can buy food and treats from shops including Morrisons, Greggs and Pret at a big discount.
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