KILL BILLS

Urgent bill warning for millions falling for subscription traps – and how to avoid them

MILLIONS of households waste hundreds of pounds a year on unwanted, hard-to-cancel subscriptions.

Ministers estimate this adds up to £1.6BILLION across the UK, and  will this week announce measures to clamp down on these so-called subscription traps.

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Ministers will this week announce measures to clamp down on these so-called subscription trapsCredit: Alamy
Be careful about cancelling if you agreed to a fixed-term contract, for example, a year’s gym membershipCredit: Getty

Firms will have to provide clearer information when signing customers up, send reminders before renewals and make it easier to cancel, a Whitehall insider told The Sun.

But it could be months before the rules come into force.

Sarah Davidson looks at how firms sign you up for repeat payments, how to get out of them — and apps that help you spot and cancel unwanted subscription.

THE TRICKS

MOST subscription firms are legitimate, from recipe boxes to wine clubs, regular razor deliveries to restaurant discounts. They make it easy and appealing to begin a subscription, by offering a free trial or a big upfront discount.

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In the worst cases it’s so simple you don’t even realise you’ve signed up — you ticked the wrong box or missed small print about repeat payments. One in four of us have signed up to a subscription by accident, says Citizens Advice.

But then getting out requires a lot more effort, such as phone calls or scrolling through a firm’s website for an email address. It is known as sludge tactics, when firms make exiting a contract feel like trudging through mud.

CARD PAYMENTS

SUBSCRIPTION firms often use your card details to take weekly, monthly or annual payments. This is known as a “continuous payment authority”.

When Londoner Rob Windle, 45, signed up to a career and networking service over three years ago he thought he was making a one-off payment.

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Then this year £590 was taken from his card by a company with a different name, Actuate Global. He was told he had signed up for a subscription that would auto-renew every three years.

The new firm, part of the same group as the first, managed to take the payment although the card he first used expired in 2021.

He says: “It’s shocking that a company could take a big payment like this three years down the line, even after my card had expired. It was a nightmare getting my money back and cancelling.”

After we contacted the firm, it agreed a refund. A spokeswoman at Actuate Global said it emailed Mr Windle three reminders before taking a renewal payment. She said the auto-renewals and all other terms are clearly outlined to all new customers.

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