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Ikea to remove iconic sweets from shelves at all UK stores

IKEA has announced it is removing iconic sweets from its shelves forever.

The Swedish-based retailer has said it plans to phase out two chocolate products made by Mondelez, which owns Cadbury's.

Ikea is phasing out two chocolate bars from its shelves
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Ikea is phasing out two chocolate bars from its shelvesCredit: Getty
Ikea is going to start pulling Daim bars from its shelves
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Ikea is going to start pulling Daim bars from its shelvesCredit: Alamy

The business will stop selling Marabou and Daim products in the UK as it looks to swap the treats with its own-brand items.

It comes after dozens of Scandinavian companies cut ties with Mondelez, over the tax it paid to the Russian Government in 2022.

However, Ikea has insisted its recent move was not related to this.

A company spokesperson said: "Ikea has for some years been focusing on Ikea-branded confectionery products and further developed its own chocolate and candy products.”

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“The current Ikea range includes some different chocolate products from suppliers owned by Mondelez.

“Ikea will phase out the Mondelez products from the Ikea range.”

Shoppers can buy Daim bars in the food market section of Ikea's 22 UK stores.

A pack of Daim mini (460g) costs £5.95 and a Daim almond cake (400g) is £4.95.

The retailer also sells Daim flavour Marabou chocolate rolls (134g) for £2.95.

Chocolate lovers will still be able to pick up Daim bars at other retailers in the UK.

For example, Asda and Morrisons both sell a multipack of three 28g bars for £1.25.

A number of Scandinavian companies have boycotted Mondelez after its dealings with Russia, which invaded the Ukraine in February last year.

In May this year, Ukraine's National Agency on Corruption Prevention (NACP) May labelled the company an “international sponsor of war”.

The NACP said that in 2022, Mondelez’s Russian subsidiary paid around $61million (£48 million) to the Russian Government in taxes.

It made $339million (£267 million) of profit in the country.

Mondelez has three factories in Russia, where it produces Oreo cookies, TUC crackers, Alpen Gold and Milka, among other popular items.

The company owns a number of brands in the UK including Maynard's Bassetts, Philadelphia and Ritz, Toblerone and Cadbury.

The boycott in Scandinavia has been joined by local authorities in some of Sweden's biggest cities.

This includes the country's train operator SJ, airlines SAS, Norwegian Air, and the Norwegian Football Association, among many others.

Two weeks ago, Mondelez said that it would make its Russian business stand-alone with a self-sufficient supply chain.

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The withdrawal of Mondelez products from Ikea shelves in Scandinavia was reported last week.

A spokesperson for Mondelez said: “It’s our understanding that Ikea has publicly confirmed that this decision follows a long-term strategy related to the development of its own confectionery products under the Ikea brand.”

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