I tried six own-brand corn flakes – the winner beats Kellogg’s by a mile and is 70% cheaper
CORN flakes are a staple in most kitchens – and even if they’re not in your cupboard you’ve undoubtedly tried them at some point.
The Food and Drink Federation says a whopping 28million bowls of Kellogg’s corn flakes are eaten every day in the UK – one billion a year.
But you can end up forking out an arm and a leg on the branded version compared to the supermarkets’ own lines.
At the time of writing, Asda, Morrisons, Sainsbury’s and Aldi are all selling a 500g box of Kellogg’s for £2.25 online.
But the same four supermarkets’ 500g own-brand versions all cost 85p or less – a £1.40 difference.
That said, how do own-brand versions compare in terms of flavour, health rating and, crucially, value for money?
We put six to the test.
Morrisons – 70p
I was a bit disappointed with Morrisons’ corn flakes, which didn’t have much flavour.
Although they held their shape well and didn’t go too soggy, the texture was stale.
They do have one of the lowest salt contents per 100g though, coming in at 0.59g for each 100g and the price point is reasonable compared to the other supermarkets’ versions.
- Taste and texture: 6/10
- Price: 6/10
- Overall: 12/20
Sainsbury’s – 69p
These ones pleasantly surprised me and were without a doubt the best, texture and flavour-wise.
They also held their shape well after a few minutes in the milky bowl.
Their salt content is the highest per 100g out of all the six I tried, although its sugar content is one of the lowest at 4.9g per 100g.
Overall, these topped my list purely based on the combination of flavour and texture.
And while Kellogg’s corn flakes might be better in terms of flavour, the steep price point for me personally wouldn’t be enough to justify buying them.
- Taste and texture: 9/10
- Price: 8/10
- Overall: 17/20
Lidl – 75p
Lidl’s 500g box came in joint bottom of the list for me.
The texture was good and they held well but they tasted like cardboard, which might be explained by the fact they have the lowest sugar content per 100g out of all the own-brand versions.
They are one of the more expensive 500g boxes out of the six though, coming in at 75p.
- Taste and texture: 5/10
- Price: 6/10
- Overall: 11/20
Asda – 85p
Like the Lidl version, these didn’t do much for me in terms of flavour, and the texture was a bit stale.
But they stayed firm in the bowl and do have a low salt content – 0.59p per 100g.
That said, they come in at 85p, making them the most expensive box out of all the six I tested, which earned them a low overall score.
- Taste and texture: 6/10
- Price: 5/10
- Overall: 11/20
M&S – 70p
You might be forgiven for thinking M&S‘ would work out the most expensive option out of the six boxes I tried, but they actually came in cheaper than Asda.
The texture and flavour was great as well and they stayed firm in the bowl after a few minutes.
They are one of the most sugary out of the dupes though, albeit with one of the lowest salt contents.
Overall, I’d say these are pretty good value for money.
- Taste and texture: 8/10
- Price: 7/10
- Overall: 15/20
Aldi – 69p
Aldi’s corn flakes shocked me in terms of how good the texture and flavour was.
They weren’t quite on the same level as Sainsbury’s, but they were a good second best.
They held their shape well in the bowl and obviously the 69p price point makes them equal cheapest out of the six boxes.
Overall, I’d say they were definitely good value for money and well worth a purchase.
- Taste and texture: 8/10
- Price: 8/10
- Overall: 16/20
In other news, and gave our verdict.
Plus, this is what we thought of supermarkets’ own-brand Soleros.
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