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A POPULAR dog food is scanning for only 10p at B&M, putting pet owners in a frenzy.

The bargain deal was posted to social media and attracted huge fanfare as shoppers look to feed man's best friend on the cheap.

A massive bargain was spotted in home store B&M
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A massive bargain was spotted in home store B&MCredit: Getty
A shopper snared these 12-pack cans for just 10p a pop
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A shopper snared these 12-pack cans for just 10p a pop

An excited shopper alerted the group "extreme couponing and bargains UK" on Facebook to tell fellow bargain hunters of her Naturo Natural Pet Food find.

Posting a photo of multiple packs of 12 cans, she wrote: "Deal or what...10p yes 10p each!"

She said she snared the deal in B&M in Cannock.

She was unapologetic about clearing the shelves, adding she had three big Rottweilers to satisfy.

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The post blew up on Facebook with many raving over the deal.

One commented: "What a bargain! That food is expensive too. And having a Rottie I know how much they love their scran."

Another said: "Brilliant deal, I have 6 rescue dogs that have Naturo and it’s not cheap. I would have cleared the shelves."

A third shared the sentiment, writing: "Good find! I would have also taken them all."

While another simply added "wowsers".

It appears the shopper might've snagged a unique bargain, with Jenni Bowden commenting the dog food cost £6.49 at her local B&M.

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And as one other shopper found out the hard way, it's worth checking the best-before dates on heavily marked down items.

Sophia Dawson wrote: "Did you check the dates? I found some cat food in bnm before for 10p and when I got it home it was out of date."

But the poster happily let her know her expiry dates were all 2026.

Online, the six packs cost £6.49 - so it's a case of striking gold in-store.

The six packs contain two chicken, two turkey and two duck cans.

Other bargain hunters didn't blame Aimee for clearing the shelves
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Other bargain hunters didn't blame Aimee for clearing the shelves
Spotting Naturo for the bargain deal may be a case of getting lucky in-store
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Spotting Naturo for the bargain deal may be a case of getting lucky in-store
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