A POPULAR American snack has finally launched in the UK and foodies are delighted.
Cheez-Its are loved by millions in the US for their cheese crackers - and the snack has made its UK debut for the first time.
The thin and crispy snack is baked with 100 per cent real cheese and has a unique, curved shape which gives it a satisfying crunch.
The Snap'd range comes in three flavours: double cheese, cheese and chilli, and cheese, sour cream & onion.
The double cheese flavour packs a delicious cheese punch, whereas if you're looking for a spicy kick, cheese & chilli is the flavour to try.
Cheese, sour cream and onion is the perfect moreish mix of tangy and savoury.
They were launched in the US in 2019 as a spin-off product of Cheez-Its, which are small flat crackers.
Cheez-It launched in the UK on August 1 and are now available across Brit retailers.
The products have been “tweaked for European tastebuds”, the brand said.
They are currently available as single 150g bags from Asda, Morrisons, Tesco and Ocado, where they are priced at £2.
Cheez-It original crackers were first introduced by the Green & Green Company in the US over 100 years ago, in 1921.
Chris Silcock, managing director at Kellanova, the company behind Cheez-It, said: "We’re absolutely thrilled to bring Cheez-It to this side of the Atlantic.
"We know the UK’s a nation of cheese lovers, and as this snack is baked with 100% real cheese, the only thing people won’t love is that it didn’t come to the UK sooner.”
Cheez-It is just one of many American food brands to cross the pond to the UK.
Dave's Hot Chicken has announced plans to open 60 restaurants across the UK and Ireland.
This expansion follows the successful launch of US favourites Popeyes and the imminent launch of Chick-fil-A in the UK.
Dave's Hot Chicken is known in the US for its jumbo hot chicken sliders, tenders, and bites.
The brand also offers sides like house-made kale slaw, creamy mac and cheese, and crispy, seasoned french fries.
The chain's chicken is available in seven spice levels, from no spice to reaper, the latter of which requires a signed waiver due to its intense heat.
In addition, hungry Brits were thrilled to learn Popeyes UK will be rolling out their 50th branch amid exciting menu changes and tasty twists on traditional dishes.
It marks the 18th opening this year alone, with 15 more sets on the cards.
And, within the next few months, the company will also be cutting the ribbon on their first ever Belfast site, in Northern Ireland.
We have revealed a full list of US fast-food chains coming to the UK.
THERE are plenty of ways to save on your grocery shop.
You can look out for yellow or red stickers on products, which show when they've been reduced.
If the food is fresh, you'll have to eat it quickly or freeze it for another time.
Making a list should also save you money, as you'll be less likely to make any rash purchases when you get to the supermarket.
Going own brand can be one easy way to save hundreds of pounds a year on your food bills too.
This means ditching "finest" or "luxury" products and instead going for "own" or value" type of lines.
Plenty of supermarkets run wonky veg and fruit schemes where you can get cheap prices if they're misshapen or imperfect.
For example, Lidl runs its Waste Not scheme, offering boxes of 5kg of fruit and vegetables for just £1.50.
If you're on a low income and a parent, you may be able to get up to £442 a year in Healthy Start vouchers to use at the supermarket too.
Plus, many councils offer supermarket vouchers as part of the Household Support Fund
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