Fanta Orange has changed and some fizzy drink fans are not happy

SOFT drink fans are in a fizz over Fanta Orange after a major shake-up.

A new lower sugar recipe means Fanta Orange now contains 33 per cent less sugar, but shoppers are unhappy with the new taste, logo and even bottle shape.

One user on Twitter said: "Oh that's the new Fanta logo? Thought it was some knock off".

Another added: “The new Fanta logo is so awful it's borderline offensive to my sight.”

Others are unhappy with with new recipe, saying it has a “nasty artificial sweetener taste”, while another added that Fanta have “completely ruined the taste”.

One shopper even accused the brand of “womanifying [sic] objects” with a new hourglass-shaped bottle.

Fanta, which is manufactured by Coca-Cola, last changed its recipe back in 2006.

Manufacturers have been tweaking soft drink recipes ahead of a new tax on sugar which comes into force in April next year.

There will be two categories of taxation, one on the total sugar content on drinks with more than 5g per 100ml and a higher levy for drinks with 8g per 100ml or more.

The new Fanta recipe means its sugar content is down from 6.9g per 100ml to 4.6g per 100ml, pushing it just under the levy barrier.

Separately, Publish Health England has set a target to reduce the amount of sugar in chocolate and sweets by 2020.

A Fanta spokesperson said: “We’ve been pleased with the response from consumers to the new look and taste of Fanta Orange which now contains 30 per cent less sugar than before.

“The new recipe was tested extensively ahead of launch and outperformed the previous recipe in consumer taste tests.

“We’re sorry to hear that there’s a small number of people who aren’t fans of the new look and taste.”

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