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CHOC SHRINKER

American snack boss who cut chocolate from Toblerone and other top treats has earned £100million in just six years

Irene Rosenfeld, chief exec of food giant Mondelez, has seen her pay rocket over the past six years, from £15.1million in 2010 to £23million by 2012

THE boss who cut chocolate in Toblerone and other treats has earned £100million in six years.

Irene Rosenfeld, chief exec of US snack giant Mondelez, has seen her pay leap since its 2010 takeover of Cadbury.

 Irene Rosenfeld, chief exec of US snack giant Mondelez, earned £100m in six years as boss of US snack giant Mondelez
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 Irene Rosenfeld, chief exec of US snack giant Mondelez, earned £100m in six years as boss of US snack giant MondelezCredit: Reuters

Last week she came under fire for tweaking Toblerone, which went down from 170g with 11 triangles to 150g with nine. And the 400g bar with 15 triangles has shrunk to just 11, weighing 360g.

Rosenfeld, 63, saw her pay leap 40 per cent to £21.2million in 2009 for her role in the takeover of British brand Cadbury’s.

She got £15.1million in 2010 but that shot up to £23million by 2012. Last year she earned £15.7million.

 Chocolate fans are in uproar as the classic Toblerone triangles have been reduced in size
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Chocolate fans are in uproar as the classic Toblerone triangles have been reduced in size

The roller-blading fan lives in a £2.4million house in Chicago and was ranked at 17 in Forbes’ list of the Most Powerful Women last year.

In 2011 she refused to appear before a Commons select committee to answer questions about the £11.9billion Cadbury’s takeover.

The next year Cadbury Dairy Milk bars changed shape, which reduced the weight from 49g to 45g.

 Last year the Creme Eggs recipe was changed for them to be made from a cheaper chocolate mix
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Last year the Creme Eggs recipe was changed for them to be made from a cheaper chocolate mixCredit: Alamy

In 2015 the number of Cadbury Fingers in packs was cut from 24 to 22, lowering the weight by 11g.

Tins of Roses chocolates have gone from 975g before 2011 to 748g by 2015.

And last year Creme Eggs were changed to be made from a cheaper cocoa mix.