BIG BUX
Who is luxury sportswear founder Cole Buxton?
The Cole Buxton store is a unique customer experience
COLE BUXTON the luxury sportwear brand is on the road to recovery after supply chain issues nearly put an end to the brand altogether.
The co-founders continue to document their mistakes and the brand's ability to bounce back from their shortcomings through film. Here's everything you need to know about Cole Buxton.
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Who is luxury sportswear founder Cole Buxton?
Cole Buxton is a British fashion designer.
Born October 3, 1992, Cole started the luxury menswear brand from his bedroom when he was 22-years-old.
He studied performance sportswear design at Falmouth University in Cornwall, England.
In 2014, Cole officially teamed up with business partner Jonny Wilson to become co-founders of the company.
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Where is Cole Buxton based?
Cole Buxton opened the flagship store in Soho, London in 2020.
Located on 52 Marshall Street, the shop is just a few streets away from where Cole first met his co-founder Jonny.
The Cole Buxton clothing line specialises in luxury sportswear and is known for a bold, and simplistic approach to design.
The store is unlike any other because workstations are present on the shop floor.
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People are seen on sewing machines creating new branded stock in the shop window as customers shop around.
The co-founders pride themselves on offering customers a behind-the-scenes peak at the craftmanship that goes into making the clothing items.
Luxury sportswear founder Cole Buxton at work
It has been documented that the shop faced supply-chain challenges on the brands first ever Black Friday event, during the pandemic of 2021.
Who is Cole Buxton co-founder Jonny Wilson?
Born September 1994, Jonny Wilson is based in Sunderland, England.
He hasn't always been into fashion, as he previously worked as a freelance photographer.
In 2018, Jonny joined Cole Buxton, where he worked together with Cole on their brand from a workshop in Tottenham, London.
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Jonny is the CEO, as well as the co-founder of the sportswear brand and helped design trainers that have been named after him as the ‘Wilson’ sneaker.
The Wilson sneaker are priced between £295 and £310 on the Cole Buxton online store.
Describing the brand to Vogue Jonny said: “If you put Our Legacy, Rick Owens, Stone Island and Bottega Veneta in a blender, you would get Cole Buxton”.
Fashion tips to make you look rich
Fashion Tips to Elevate Your Look
- Invest in Classic Pieces
--Quality Over Quantity: Prioritise well-made, timeless items like a tailored blazer, a little black dress, or a crisp white shirt.
Neutral Colors: Opt for neutral shades such as black, white, beige, and navy, which are versatile and exude sophistication.
- Accessorize Wisely
Statement Pieces: Invest in a few high-quality accessories like a designer handbag, a classic watch, or elegant jewelry.
Minimalist Approach: Less is more. Choose one or two standout accessories to avoid looking cluttered.
- Tailoring is Key
Perfect Fit: Tailored clothing can make even affordable items look high-end. Ensure your clothes fit perfectly by having them altered if necessary.
- Maintain Your Wardrobe
Iron and Steam: Wrinkled clothes can ruin an outfit. Keep your garments wrinkle-free with regular ironing or steaming.
Proper Care: Follow care instructions to keep your clothes looking new. Dry clean when necessary and store items properly.
- Footwear Matters
Quality Shoes: Invest in a few pairs of high-quality shoes. Classic pumps, loafers, and sleek boots can elevate any outfit.
Conditioning: Keep your shoes in good condition by cleaning and polishing them regularly.
- Monochrome Outfits
Single Color Palette: Dressing in one color or varying shades of a single color can make you look polished and put-together.
- Attention to Detail
Grooming: Well-groomed hair, nails, and skin are crucial. A polished appearance starts with personal care.
Subtle Makeup: Opt for a natural makeup look that enhances your features without overpowering them.
- Layering
Sophisticated Layers: Layering can add depth and interest to your outfit. Think blazers over blouses, or sweaters over shirts.
- Confidence is Key
Own Your Look: Confidence can make any outfit look more expensive. Stand tall and wear your clothes with pride.
By incorporating these tips into your fashion routine, you can effortlessly achieve a luxurious and sophisticated look without breaking the bank.
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