Google Trends reveals some of the most common (and bizarre) searches people have made on the web in run up to the election
AMID the politics and slogans of this year's election, voters have turned to the thing they trust the most - Google.
Voters have asked the search engine the important questions leading up to the General Election, with the most popular query "who should I vote for?"
Other popular auto-fill searches have seen suggested questions including "is Theresa May related to Brian May?", the famed Queen guitarist, as well as "is Jeremy Corbyn a vegan?"
Questions including "Is Nicola Sturgeon a Celtic fan?" were also suggested to those curious Googlers ahead of the election.
The search terms were revealed when and questions relating to the UK election in the past seven days.
Other timely suggestions from Google include "Theresa May Shoes".
But if the UK search interest in the parties is anything to go by, the Labour party has been involved in half of the questions asked of Google, while the Conservative party has been included in 22 per cent.
Scott Donnelly, Search Engine Marketing Strategist at DigitasLBi, about the search trends, saying: "Across the whole of the UK then, it’s noticeable just how much interest is being drummed up by Labour.
"In each country, while Labour may not be leading in the polls, it is certainly provoking the most significant number of searches. Exactly how this translates into votes, we’ll have to wait and see."
He further noted that 13.9 per cent of those who visited the Conservative website then went onto Labour's, while 17.8 per cent of Labour site visitors went onto the Conservatives.
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The core concerns for voters according to Google across the UK include:
- Belfast:
- Cardiff: Pensions and Brexit
- Edinburgh: NHS, Brexit and pensions
- London: NHS, Brexit and religion
Immigration and housing were also among the top five political issues researched.
But while the search terms are interesting, Mr Donnelly said it was difficult to come to a conclusion of who would win the 2017 election.
The strategist wrote: "With the polls currently saying Conservative and search suggesting Labour, who knows what the result will be. Google usually has the answers, but this is one answer it can’t know for sure.
"We can however confirm the answer to the other burning question on everybody’s lips – Theresa May is NOT related to Brian May."
Top questions relating to a hung parliament in the past 7 days
1. What is a hung parliament
2. What happens in a hung parliament
3. Will there be a hunt parliament?
4. Who is Prime Minister in a hung parliament?
5. When was the last hung parliament in Britain?
* According to
Other searches showed that voters were interested in hung parliaments.
The number of people searching for information about how to register to vote peaked on April 18, the day the Prime Minister said she was seeking a general election.
If you're a betting man or woman, have a look at the odds.
Sun Bets have had the throughout the campaign although their advantage had reduced with odds resting on 1/5.
Labour is trailing far behind the Tories but Jeremy Corbyn’s party has been boosted by recent polls as election day draws near.
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