Ginger-haired men are getting more sex than ever – thanks to the ‘Ed Sheeran effect’ a study has found
One in five have had increased female attention since the flame-haired chart-topper shot to fame
GINGER-HAIRED men are getting more sex thanks to the what has been dubbed the Ed Sheeran effect, a study has revealed.
A poll of red-headed British blokes found one in five 25 to 34-year-olds have had increased female attention since the 26-year-old chart-topper shot to fame.
A spokeswoman for Casumo.com, which commissioned the study among 175 ginger men and 1,000 women, said: ''It's unsurprising that red heads are attracting more attention now than in previous years.
''Donning fiery red locks are popular among both male and female celebs with stars like Emma Stone and Isla Fisher leading the way for red-headed women.
''Ed Sheeran has shown how his appearance has no effect on his talent and more people are embracing their natural colour.
''It seems that when it comes to gingers, the brighter the better.''
Ginger blokes even went as far to say they are getting fewer jokes surrounding their hair colour - and some even said they now get more compliments.
The Ed effect is even boosting the confidence of some red-headed blokes, with some finding more strangers starting conversations with them as a result.
The Ten Hottest Male Ginger Stars
- Prince Harry
- Ewan McGregor
- Damien Lewis
- Ed Sheeran
- Eddie Redmayne
- Benedict Cumberbatch
- Rupert Grint
- Rob Kazinsky
- Paul Bettany
- Simon Pegg
When women were asked to reveal their opinions on ginger men, over a third agree there are now more positive perceptions around coppery curls since Ed Sheeran arrive don the scene.
One in twenty females now even prefer red-heads over other hair colours, with auburn being the top choice following by strawberry blonde tresses.
The study also revealed one quarter of copper-topped blokes agree the public have a more positive outlook on red heads since Ed Sheeran began reigning the charts.
One in five gingers have even been told they look like the chart-topping singer, with over a third of 18 to 24 year olds reporting cases of mistaken identity.
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The Casumo.com spokesperson continued: "We're glad to see red heads are getting lucky, but they needn't be the only ones.
"We give our players the chance to strike it right everyday regardless of their hair shade, with plenty of colourful games to choose from".
The study also voted red-headed royal, Prince Harry, as the most attractive ginger followed by Ewan McGregor and Damien Lewis.
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