SHARING IS DARING

Netflix warns it will CHARGE users who share their passwords

NETFLIX on Tuesday announced that it will begin to charge users who share their passwords between households next year.

Subscribers will be asked to fork out extra to add members who don't live with them, in the latest crackdown on account sharing.

Advertisement
Netflix is warning it will start to charge users who share their passwords to let others use their accountCredit: Alamy

It emerged last month that the streaming giant was already testing the additional charges in Chile, Costa Rica and Peru.

Users who share passwords are forced to cough up around £2/$2.70 in addition to their monthly subscription fee.

During its first-quarter earnings call on Tuesday, Netflix said that it will expand its test to other countries, including the US, next year.

The tech titan stressed that it would continue to test the feature over the next 12 months before rolling it out more widely.

Advertisement

"Frankly, we’ve been working on this for about almost two years… a little over a year ago, we started doing some light test launches that…informed our thinking and helped us build the mechanisms that we’re deploying now," explained Netflix Chief Product Officer Greg Peters, on the earnings call.

"We just did the first big country tests, but it will take a while to work this out and to get that balance right."

It's not clear how Netflix will detect password sharing, but last year it started testing a prompt that discourages freeloading.

Users are banned from sharing their account with those outside their household but Netflix has long turned a blind-eye.

Advertisement

Most read in News Tech

LAST CHANCE
Virgin Media customers have DAYS left to access premium TV channel for FREE
WELL AI NEVER
Moment robot with ultra-acrobatic skills and 'owl-like' waist is unveiled
SWITCH OFF
Sky & Virgin customers warned MORE channel closures 'inevitable' next year
SECRET SCORE
Hidden free Google game for Squid Game season two discovered by fans

Under the latest crackdown, bill payers will be able to add sub accounts for up to two viewers who live elsewhere without breaking the rules.

Netflix said it has to curb the issue somehow so it can continue to invest in new big budget TV shows and movies.

But with recent subscription hikes, many won't be pleased about the prospect of being squeezed even further.

Just last month, the Squid Game and Bridgerton hitmaker announced plans to increase UK costs by up to £24 a year.

Advertisement
Topics
Advertisement
machibet777.com