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A PLACE in the Sun’s Laura Hamilton sizzled in a lingerie picture as she announced an exciting new project.

The 40-year-old regularly wows her fans with pictures of herself in swimwear while away filming the Channel 4 show or enjoying her own holidays.

A Place in the Sun’s Laura Hamilton sizzled in a lingerie picture as she announced an exciting new project
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A Place in the Sun’s Laura Hamilton sizzled in a lingerie picture as she announced an exciting new project
Laura is launching her first ever fashion range
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Laura is launching her first ever fashion range

Now Laura has showed off her enviable figure in a sexy lingerie snap as well as an array of stunning dresses as she announced her first ever fashion range.

Posting a reel on her Instagram, Laura could be seen in some pretty satin nightwear which featured a floral print, thin straps and black lace trim.

The reel featured pictures and video of Laura shooting her first collection and she captioned it: "Over the last 5 months I've been working on a really exciting new venture with an incredibly talented team of people… and today was pretty special…

"I've always loved fashion and getting to wear lots of beautiful dresses - so I thought it was about time to launch a brand of my own…

Read More on Laura Hamilton

"My first collection is dropping in June and I can't wait for you all to see it!

Laura's collection looks perfect for summer, with an array of colourful dresses featuring floral prints, off the shoulder necklines and tiered skirts.

Laura was photographed by a pool at a posh mansion as well as indoors leaning against a white piano in a sexy red dress which featured a cut out detail at the cleavage.

Meanwhile a lime green off the shoulder dress clung to her curves and also featured a cut out detail.

Laura received lots of compliments for the collection's teaser, with her A Place in the Sun co-star Jasmine Harman writing: "These are beautiful just like you xxx."

Forme Hear'Say singer Suzanne Shaw added: "Congratulations!!! And about time!! I will most definitely be purchasing."

Meanwhile Homes Under the Hammer's Lucy Alexander said: "whoa yessss laura - i will take them all."

The collection features pretty summer dresses
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The collection features pretty summer dresses
Laura looked incredible as she modelled them
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Laura looked incredible as she modelled them
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