A GUEST on Antiques Roadshow was lost for words by the eye-watering value of his poster that was found in a bin.
Viewers were treated to a surprising segment from Newbry Hall in Yorth Yorkshire when one man showed off his Live Aid poster.
The man who possessed the poster confirmed that worked behind-the-scenes on the infamous concert with Bob Geldof as he showed off his memorabilia.
It featured the famous logo which contained the famous Live Aid guitar that was shaped into the continent of Africa.
The Antiques Roadshow guest said: "I was feeding the crew, they had been there all week and needed feeding, poor guys, they needed looking after."
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The expert gave viewers context behind the famous poster, as he believed it was one of the signs that made up the background of Bob Geldof's infamous interview where he swore on air when encouraging viewers to donate.
His moment where he declared "There are people dying now, so give me the money!", is rumoured to have increased donations to the cause to around £300 per minute.
Over $120 Million was raised on the day of the historic concert which saw legendary groups such as Queen, Led Zeppelin and Duran Duran performed at the benefit in locations in both the UK and the US.
Legendary artists such as Phil Collins, Madonna, David Bowie, Paul McCartney, Mick Jagger and Elton John also took to the two stages.
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But the guest also reminisced about his memories of that day, as he remembered that the poster was almost tossed away.
The main exclaimed: "I remember during the show going looking for certain items which had been thrown out of my personal laundry, someone threw it out thinking it was rubbish."
Expert John Baddeley was utterly shocked as he replied: "So you sent laundry off to be cleaned and someone thought it was junk?"
He confirmed: "At the refuse area, that was where I found this, I didn't find my laundry but I did find this, which did make up for it slightly."
After he told his story how all he was trying to do was look for his laundry and not for the imagery, John then gave his surprising valuation of the item.
He claimed: "If you ever decided to sell it, I would have thought at auction today you would get between £8,000 to £12,000.
John then joked: "How much was your washing worth?"
The BBC guest laughed: "That's incredible... about 60p!"