I’M A CELEB has been engulfed in a new ‘fix’ row after the latest shock elimination.
Hollyoaks actor Nick Pickard was the fourth star name to be evicted from camp.
But in a shock move, it came down to him and This Morning presenter Josie Gibson, 38, in the bottom two.
Viewers have since accused the commercial network of showing 'bias' by 'protecting' the star who anchors their flagship daytime show.
Fans have since taken to social media as they accused ITV of giving their presenter extra screen time for their own 'benefit'.
After they were left shocked by the result, they took to X - formerly known as Twitter in their droves as they labelled the result a 'fix'.
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One viewer fumed: "Oh come on Asif Josie and Danielle are still in there and Nick is out. That is shambolic, ITV must be keeping Josie in for their own benefit."
A second stated: "Im not watching until she’s out. The amount of ITV bias giving her pretty much all the screen time is annoying & boring. The others deserve equal time to shine."
"Will Josie win with her being an ITV employee?", asked a third fan.
As a fourth stated: "Yeah, No way was Josie going home tonight..😅 #ImACeleb."
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Whilst a fifth noted: "#ImACeleb Producers going hard on the Josie push."
And a sixth added: "Watching #imacelebrity is making me so angry. @ITV should be ashamed of themselves."
But not all fans agree as Josie was vehemently defended by her loyal and devoted fans online.
One viewer stated: "So glad Josie I'd still there."
A second said: "I'm gonna start voting for Josie now."
And a third enquired: "Why was Josie in the bottom two?!! 😱 #ImACelebrity."