RHONY alum Bethenny Frankel has taken aim at Kylie Jenner's $12K selection of designer backpack to accompany daughter Stormi on her first day at school.
The glittery Hermes rucksack, which the two-year-old tot looked clearly delighted with as she bounced around singing, was the source of annoyance for others due to its whopping price tag.
Bethenny, 49, was one such irked mom and she made her feelings crystal clear as she commented on the favorite's Instagram post with the words: "I never say anything about this stuff but this is the most transparent humble brag I've seen yet.
"It's everything wrong with everything."
The reality TV star was referring to make-up mogul 's $900million fortune, and later took to US Weekly's Instagram page to clarify - and reinforce - her views.
There she added: "I'm no stranger to an @Hermes_Paris bag & have a daughter & luxury cars, but flaunting (under the guise of a back to school post) during a pandemic & the greatest unemployment crisis in our lifetime is a choice."
Her words clocked up more than 3,000 likes - suggesting many agreed with her blunt stance.
The began almost as soon as Kylie, 23, uploaded the sweet video post, also featuring Stormi's dad 29, with the words: "First day of schooooool 🖤📝."
One fan wrote on Instagram: "Her pack back is more expensive than my phone," as another added: "Imagine how many body guards are going with her."
A following person wrote: "Hermes back pack. Must be nice."
Other Instagram users commented what items they own that are cheaper than the backpack, with one person adding that the bag was "more expensive than my house" and another fan joking that the bag cost more than "my whole life."
Stormi, who finished off her look with black shorts, a logo top and sneakers, is being home-schooled.
Her proud mom was eager to update followers of her progress on the milestone day, with images of Stormi and her famous cousins indulging in crafts in one snap.
Meanwhile the Kylie Cosmetics founder was praised for co-parenting so well with on-off lover Travis on their daughter's big day.
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Despite splitting in September of last year, and would even at the beginning of the quarantine, which led fans to believe that they might be giving their relationship another try.
after they were spotted partying at the Oscars.
Earlier in September, a source told Us Weekly's podcast that
Sources claimed that the reality star "still has a physical attraction" to the rapper, but isn't "fully committed" to him.