Would you buy Holly Willoughby and Philip Schofield’s hot air? This Morning duo breathe into a jar and plan to sell it for charity
Presenters prompted to bottle up their good vibes by Rylan Clark-Neal
HOLLY Willoughby and Phillip Schofield are hoping to raise money for charity - by breathing into a jar and sealing it.
The This Morning presenters came upon the fundraising idea after Rylan Clark-Neal told them about a Stone Roses fan who was selling a jar of air captured at the concert on eBay, with bidding currently sitting at £65,900.
Phillip asked: "Are you joking?", while Holly questioned if it was from an old gig.
When Rylan confirmed it was from the band's concert at the Etihad Stadium on Saturday, the duo were even more incredulous.
Rylan added: "I thought, we've got our own jar here, if you just breath into that for me."
The former X Factor star brought out a small glass container and handed it over to Phill, who suggested they say something upbeat.
He said: "We should say 'Good Morning', a really happy thing and someone can buy this and will be happy if they open it."
The presenters put on their happiest sing-song voices, with Holly saying "Good Morning" and Phill adding: "Happy, happy day".
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The 54-year-old quickly put the lid back on the jar and handed it back to Rylan.
But when he said they weren't going to sell it, Phillip cried: "Why not?!"
In a moment of inspiration, Rylan replied: "You know what, shall we sell it for charity?";
Holly and Phill immediately agreed, and the trio started to discuss the best way to go about it.
When Rylan suggested people put their bids in on Twitter and Facebook, Phillip quickly pointed out that they wouldn't legally be able to do it that way.
He said: "We'll try and put it on somewhere, and we'll let you know on our Facebook page if we can."
As Rylan tightened the lid, Holly said: "This is the weirdest thing I've ever done."
Viewers were fully on board with the idea of selling Holly and Phill's happy words for charity, taking to Twitter to back the idea.
One said: "id so buy the jar of "air" for charity, i think its a really good idea tbh aha xx[sic]", while another suggested the donate it to the military dog charity which featured earlier on the show.
One fan aired her envy over what Holly and Phil get to do on the show, writing: "air in a jar, you don't half have some fun!"
Meanwhile Holly, 35, looked sensational in a patterned skirt by Anthropologie and a vibrant green blouse by & Other Stories.