Exclusive
CHIP OFF THE OLD BECK
Romeo Beckham, 19, now richer than his siblings after bagging seven-figure Puma sponsorship deal
ROMEO Beckham is a chip off the old block by landing a £1.2million contract to become the new face of Puma.
The teenager had already followed in dad David’s footsteps by becoming a professional footballer — and has now mirrored his commercial success off the pitch.
And Romeo, 19, is now the richest of Becks and Victoria’s four children.
Insiders said the big-money deal with the sportswear giant was the first in a line of lucrative collaborations being lined up for him in the next few years.
A source said: “Romeo was paid £1.2million for his deal to become the new global face of Puma.
“He’s the richest of the Beckham brood now and like his father is on a fast track to super stardom.
“Romeo is really hard-working and, as well as pushing for success on the pitch playing for Fort Lauderdale CF, the reserve team of David’s Inter Miami club, he is also carving out a name for himself among advertisers.
“The deal with Puma will hopefully become a long-standing collaboration.
Most read in Celebrity
“Just like David worked with adidas for over 20 years, it is likely Romeo will do the same with Puma.
“He is young and perfect for their target demographic so to Puma he was worth every penny.
“This is just the first of big commercial deals off the pitch for Romeo in his new career as a pro footballer.
“Designer brand Yves Saint Laurent have shown a real interest in Romeo after he worked with them in the summer and it's likely they’ll try and snare him for another campaign.
“The future is very bright for Romeo and it won’t be long until he’s banking another million.”
Romeo, second eldest son of ex-Man United and England superstar David, 46, and Victoria, 47, splits his time between the US where he plays football and UK where the family is based.
His brother, Brooklyn, 22, also lives in the States with his fiancée, model Nicola Peltz, and earlier this month launched an online cooking show.
Meanwhile, Cruz, 16, and Harper, ten, are still in school.
Romeo signed for Fort Lauderdale CF in September and has played for the club on a number of occasions.
He made his name in the fashion industry and in 2011 he was named Britain’s 26th best dressed man — aged just eight.
READ MORE SUN STORIES
Two years later, he signed his first big deal with Burberry and went on to star in a number of the British brand’s campaigns.
He has also modelled for Canada Goose clothing and in January was the cover model of L’Uomo Vogue for the first time.
David Beckham takes Harper, Romeo and Cruz to Winter Wonderland in London
Topics