This Morning viewers horrified as they watch man eat his wife’s PLACENTA with a fry up after the birth of their son

THIS Morning viewers were turned off their breakfast today when a man revealed he ate his wife's placenta after the birth of their son.

Ross Watson, 32, from Durham, chowed down on the afterbirth after his wife Heather, 38, gave birth to a baby boy named Lachlan 10 days ago.

Seasoning it with pepper and brown sauce, he ate the placenta with some beans on toast.

Speaking to hosts Holly Willoughby and Phillip Schofield about his unusual decision to eat it, Ross admitted it started off as a "joke" but he decided to go through with it.

Eating the placenta is popular with celebrities, including Kourtney Kardashian and January Jones with many making it much more palatable by having it made into pills

Ross said the doctors and many of his pals were disgusted at the thoughts of him chowing down on the organ.

He said: “The doctors and the midwives were quite rightly disgusted by it, they joked about it in theatre and they gave it to us in a bag and told me to enjoy my breakfast.

“My family and friends thought it was disgusting but it’s not a new thing, it’s just mostly women but Heather wasn’t interested in it so I thought why not?”

His Facebook video of him eating the placenta with his breakfast has gone viral and Ross admits he fried some of it and ate another bit raw.

Holly, who is a mum-of-three tentatively asked what it tasted like and he replied: “It didn’t really taste of much, it was very  juicy once it was cooked, it was quite salty and it was similar to liver but more of a rough texture….like a bad cut of pork.

“I had a few bites and then ate my normal breakfast.”

His wife Heather admitted she was “a bit disgusted at first” but “it’s just Ross”.

However, she also confessed that she wished she’d kept a little bit in the placenta so she could try it in future.

There is also a picture of Ross with his son’s umbilical cord in his mouth which Phillip seemed a bit grossed out by but he insisted that he didn’t eat it.

However, viewers at home were not impressed by Ross's decision to eat the placenta with many writing on Twitter that it made them feel ill.

One wrote: "Finished the housework, sit down for some brekkie flick on the tv and "I ate my wife's placenta" #ThisMorning #vom Anything for fame! Moron."

Another said: "Want to vom watching this! #ThisMorning."

Many praised Holly and Phil for not breaking into a fit of giggles over their guest.

One wrote: "Don't know how Holly and Phil have kept a straight face!"

Dr Ranj did explain to viewers to be careful if they were thinking of eating the placenta as well.

He advised: "There is a risk involved there as it is organic human material and you could make yourself sick. Make sure there are not problems with the placenta because essentially it takes out waste from the body of the baby."

Got a story? email digishowbiz@the-sun.co.uk or call us direct on 02077824220