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X Factor engulfed in new fix row as it’s revealed 5AM star Kieran Alleyne is managed by company with close ties to Sony

Kieran Alleyne's management company has close ties to Syco

THE X Factor faces fresh fix allegations after it emerged Five After Midnight singer Kieran Alleyne is managed by a company with close ties to Sony.

Kieran, 21, is looked after by major talent agency The Insanity Group, who have a record label with close ties to Simon Cowell's label Syco.

 Kieran Alleyne's management company has close ties to Syco
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Kieran Alleyne's management company has close ties to SycoCredit: PA:Press Association

Last November it was announced that Sony would be funding the new venture, with a press release stating: "Insanity Records joins Columbia UK, Epic UK, RCA UK, Black Butter Records, Relentless Records and Syco Music as UK based Sony Music labels."

An X Factor insider told The Sun online: "Kieran was signed to Insanity as a solo artist and was managed by the company, as well as being signed to Virgin EMI as a an artist.

"When that didn't work out Insanity put the band around him."

Last month The Sun online revealed that Kieran has already enjoyed considerable success before entering the talent show with Five After Midnight - previously known as 5AM. 

He has racked up millions of YouTube hits with his debut solo album, been championed by Radio 1 and worked with Beyonce’s team.

 Five After Midnight, previously called 5AM, look more united than ever ahead of Saturday's show
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Five After Midnight, previously called 5AM, look more united than ever ahead of Saturday's showCredit: WENN

Away from music, Kieran has starred in two West End plays and spent years acting and presenting alongside Dani Harmer on CBBC.

But rather than be embarrassed that they're merely the Michelle and Kelly to his Beyonce, 5AM's other singers, Jordan Lee and Nathan Lewis, have apparently been open about the situation.

The insider added: "5 After Midnight have told other contestants that they were put together by Sony.

"The fact that their management has their own record label with Sony surely screams there is something untoward going on behind closed doors."

 The judges were impressed with 5AM's audition - but Nicole wasn't totally taken with their dance moves
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The judges were impressed with 5AM's audition - but Nicole wasn't totally taken with their dance movesCredit: PA:Press Association

However, honesty isn't always the best policy - especially when dealing with other fame hungry hopefuls.

There's said to be grumbles that the boys have an unfair advantage, as do another of Louis Walsh's groups, The Brooks.

The source said: "Other acts have said whats the point, with Sinitta working with The Brooks and 5AM with Sony surely this is an unfair advantage."

Yesterday it emerged that Kieran is set to become a dad - and a source told The Sun online that the news had spurred the boys on to win the competition.

An X Factor spokesman declined to comment.

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