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BEAUTY DEAL

Ex-Towie star signs up as celebrity ambassador of high street chain Superdrug in huge £250,000 deal

The star has amassed a social media following of several million

SHE recently opened up about her quest to become a mother and now I can reveal that Gemma Collins will be well-placed to get plenty of pregnancy vitamins  after becoming the new face of Superdrug.

The GC has signed a £250,000 deal to be the high street chain’s celebrity ambassador – replacing EastEnders actress Jacqueline Jossa.

Gemma Collins has signed a £250,000 deal to be Superdrug’s celebrity ambassador
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Gemma Collins has signed a £250,000 deal to be Superdrug’s celebrity ambassadorCredit: Splash

Gemma, who is engaged to businessman Rami Hawash, has built up £8million thanks to her time in the spotlight, and has amassed a social media following of several million.

An insider tells me: “Gemma is a huge name for Superdrug to sign up as she is so popular.

“She’ll feature in their ad campaign and take part in big-budget glossy photo shoots.”

While she is a glamour puss when she is out and about, Gem likes to be au naturel when she’s at home.

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She said: “When I’m not being the GC, I don’t wear make-up, but I am a sucker for a skincare product.”

I’m sure she’ll get plenty of freebies in this new role . . . 

Dream of becoming a mum is closer than ever after adding very simple ingredient to my diet that's cured my PCOS, says Gemma Collins
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