I’M A Celebrity’s ‘stand out star’ Georgia Toffolo will make a million when she leaves the jungle through lingerie and fashion deals, endorsing products and possibly even a book deal.
Toff, who’s also appeared on Celebs Go Dating and Made In Chelsea will be snapped up by companies keen for her to wear their clothes and be the face of their brands, says top PR guru Mark Borkowski.
“She’s got a very bright future in front of her,” says Mark, who is the head of Borkowski PR. “She won’t be an immediate millionaire but she’s on the road to make a million.”
Mark says that when Toff leaves the jungle, she’ll be inundated by offers of everything from book deals to being the face of fashion and lingerie brands.
“She’s tv gold isn’t she? She’ obviously got a lingerie deal – she’s had a lot of bikinis in there,” he tells The Sun Online.
“She’s a smart girl, she’s definitely got a future.”
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Mentioning Scarlett Moffatt, who won last year’s show then landed a job presenting Extra Camp, wrote a second autobiography and launched a fitness DVD, Mark says: “Women that come out of reality shows do well.”
“Toff’s an open person, knows how to deal with reality TV – she’s got a bright future in front of her.
“Products, branding endorsements, lingerie, fashion deals. Made in Chelsea boys and girls do very well out of endorsing products.
“I would have thought that she might have even set up a lot of deals before she went into the jungle.”
Toff has been an instant hit with viewers since going into the I’m A Celeb jungle – braving the eating tasks, screaming her way through terrifying snake Bushtucker Trials and amusing her campmates.
She revealed last night that she’d split with boyfriend James Middleton days before going into the jungle.
Toff’s also modelled a series of bikinis in the jungle shower – even admitting she LIKES the cold water.
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