I’m A Celeb risk fake row as it’s revealed they tell Noel Edmonds what to say to younger celebs including Emily Atack and Malique Thompson-Dwyer
I'M A Celebrity bosses have risked being accused of fakery after secretly suggesting topics to talk about with the younger campmates to £600,000 signing Noel Edmonds to get him to open up about his alternative views.
A TV source said: “Producers want to get the most screen time out of Noel as he was their most expensive campmate ever.”
They are particularly keen to see him interact with the younger campmates for comedy value.
In recent days viewers have seen Deal Or No Deal host Noel dishing out love advice to Inbetweeners actress Emily Atack, 28.
He also reminisced about his career to Hollyoaks actor Malique Thompson-Dwyer, 20, who admitted he didn’t have a clue who Noel was.
The suggestion comes via the Bush Telegraph when a different contestant is summoned and given a question to take back to camp to spark “banter and conversation”.
The source added: “It’s also the first time audiences will have seen him talk so candidly so there is a genuine interest in what he has to say.
“He has loads of alternative ideas about positive energy, and they are desperate for him to open up about them.”
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However, Noel’s close pal DJ Tony Blackburn, who won the show himself in 2002, thinks it’s unlikely Noel will take the bait.
He told The Sun: “If any if the campmates bring up positive thinking, I think he’ll talk about it, but I can’t see Noel lecturing anybody. He’s got his views about things though and I think he’s keeping them to himself at the moment.”
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