KYLIE Jenner has been mocked by Kardashian fans for praising her new cosmetics product as a "game changer" despite their opinion that it's "nothing special."
The Hulu star posted a video of herself applying the new Kylie Cosmetics product on the makeup brand's Instagram account.
Captioned "KYLASH COMING APRIL 6" and "your new best friend," the video featured Kylie, 25, trying out the new mascara for the brand's 25.7 million followers.
The makeup mogul began the video by announcing: "I'm launching my first mascara ever and I want to show you."
She proceeded to show off the "pretty packaging" and display the mascara wand before stating: "And now we're gonna apply."
As the Keeping Up With the Kardashians alum applied her mascara, she explained: "I like to —," she then stopped mid-sentence, turned to the camera, and declared, "Already, just...game changer."
Later in the recording, Kylie revealed that the mascara is "probably the longest" she has ever worked on a product.
She concluded the video by calling the product the "perfect mascara" and telling her fans, "I can't wait for you guys to try this [on] April 6th."
In the post's comment section, one person immediately responded: "I'm not buying it."
Another fan commented: "The brush looks basic wish it was made to make them longer and formula looks like any other."
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A third commenter replied: "Noticed that too. Good observation."
Others questioned what makes Kylie's new mascara so special, with one critic commenting: "Irrelevant."
"So like any mascara out there," stated another.
A third commenter stated: "Can't see the result of how you said 'gamechanger' it's like any other mascara."
While a fourth claimed: "Nothing special."
CAUGHT IN A LIE?
Last week, Kylie took to Instagram to post a new advertisement for her new volume mascara but may have been caught in a lie.
A fan accused Kylie of lying about having eyelash extensions in the dramatic closeup photos of The Kardashians star's thick lashes.
Kylie advertised her new mascara with a dramatically lit photo of her eye.
The lighting fell so her eyes were in the light and the top and bottom of her face were in the shadows.
Kylie's lashes appeared extra-long, compared to times when she has claimed she's "all-natural" in photos.
One fan asked Kylie: "Do you have lash extensions on in this picture?"
"I don't!" the star replied.
However, fans were not convinced as one said in the thread: "Girl, don't you lie like that."
A second person remarked: "You sure?"
Yet a third shared: "I know extensions when I see them, Kylie."
A fourth fan demanded: "Give me a video of you applying it to get your lashes to look like this without lash extensions.
PHOTOSHOP FAIL
The reality TV star was slammed for a mascara miss in another recent ad for her cosmetics line.
The Kardashians star was accused of photoshopping an artsy snapshot posted on her Instagram to promote her new .
The model was bathed in darkness except for one spot of light highlighting her left eye.
The 25-year-old seductively licked the long fingernails on one hand, while the other held a mascara wand.
Or did it?
Fans in the comments section were convinced the wand was sloppily added to look like it was between her fingers.
"The way the mascara is edited into her hand," one person scoffed, as another added: "Hilarious! How embarrassing to post this."
A third wondered: "With all the editing this girl does she couldn’t even hold the mascara wand? LOL, just cut and paste one on top of her fingers."
While a fourth scolded: "She didn’t even want to hold her own product."
Kylie's cosmetic reveal was long awaited.
She captioned her new post with an update: "KYLASH Volume Mascara. For a full, lifted, defined lash that feels weightless."
She also added the advice to "stay tuned for all the details."
EYE SEE YOU
Kardashian fans seemed to see the mascara announcement coming after Kylie dropped a brand new campaign for Kylie Cosmetics last month.
In the filtered video clip, the reality star played with her wet hair while showing off her changing eye colors and flaunting several freckles across her cheeks.
The camera zoomed in on Kylie's long and thick eyelashes as the star applied mascara.
The video flickered between a blue screen and close-ups of Kylie's face, giving it the feel of a 1990s-era home video.
Her eyes appeared to change between a lighter brown and blue because of the filter.
Last month, Kylie gave fans a look at her real eyes without mascara or filters.
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Her natural eyes have full, shorter lashes and her irises are a dark, chocolate brown color.
Kylie appeared to tease the new mascara product as she captioned the clip with a pair of eyes emoji and a black heart.